Colgate Optic White Purple

Remove every day surface stains for a brighter smile with the Colgate Optic White Purple Toothpaste for Teeth Whitening. This purple fluoride toothpaste removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with the Colgate Optic White Purple Toothpaste.

Patented Teeth Whitening Formula with Minty Freshness

Colgate Optic White Purple Toothpaste uses a patented whitening formula to remove 95% of daily surface stains*. With micro-polishing action, this anticavity toothpaste removes 5X more surface stains.** Plus, this fluoride toothpaste comes in a Mint Paste flavor so you can enjoy minty freshness every time you brush.

Enamel Safe Whitening That Works

Colgate Optic White Purple Toothpaste is a sugar free and vegan toothpaste that is enamel safe for daily use. The fluoride-based whitening formula is safe for everyday use. For whitening that works, choose the Colgate Optic White Purple Toothpaste.

*after 2 weeks of twice daily use
*vs. ordinary, non whitening toothpaste after 2 weeks of continued use

Includes one (1) 90 mL tube of Colgate Optic White Purple Toothpaste for Teeth Whitening, Fluoride Toothpaste
This purple toothpaste removes 95% of daily surface stains for a brighter smile* (*after 2 weeks of twice daily use)
The refreshing Mint Paste flavor helps freshen your breath every time you brush with this mint toothpaste
Removes 5X more surface stains with micro-polishing action** (*vs. ordinary, non whitening toothpaste after 2 weeks of continued use)
This vegan toothpaste is gluten free, sugar free, and enamel safe for daily use
Colgate Optic White Purple Toothpaste is an anticavity toothpaste made with a fluoride based formula
For whitening that works, choose the Colgate Optic White Purple Toothpaste